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We're proving that we're the best at making change easy.  For a limited time:
50% off Learn package and 90 days free of Grow and Transform
Making change easy for you. For a limited time: 50% off our Learn package
and 90 days free of Grow and Transform. Sign up now.
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Smarter surveys. Stronger service. Serious savings.

Your goals change. Your surveys should too. AskNicely adapts in real time to improve retention, referrals, and revenue with every customer interaction. Let us show you how.
Your goals change. Your surveys should too. AskNicely adapts in real time to deliver results that move with you.
Watch DemoLearn more
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CX improvement made easy.
Smarter feedback.
Simpler change.

AskNicely uses AI to capture richer, more specific customer feedback and convert it into simple, daily actions your team can take. No overthinking, just clear next steps that drive retention, referrals, and revenue.

Your goals change. Your surveys should too. AskNicely adapts in real time to deliver results that move with you.
Watch DemoLearn more
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Turn feedback into action. Grow through incredible experiences.

AskNicely’s AI-powered customer experience platform captures customer feedback in real time, gives step-by-step recommendations to your team, and proactively grows your reputation to bring in more customers.
Your goals change. Your surveys should too. AskNicely adapts in real time to deliver results that move with you.
Watch DemoLearn more
AskNicely logo in white text

Smarter surveys. Stronger service. Serious savings.

Your goals change. Your surveys should too. AskNicely adapts in real time to deliver results that move with you.
Watch DemoLearn more
Join 1,000+ companies already growing
Trusted by industry leaders

“We're proud of how far we've come, and AskNicely has been instrumental in helping us drive customer impact and operational alignment.”

Luis Marulanda, Chief Strategy Officer, Big Blue Bug Solutions

Feedback becomes forward motion with NiceAI®

Collecting feedback consistently is tough. Acting on feedback is even harder. Most CX platforms expect people to figure out how to change, but AskNicely shows your team exactly what to do to provide better service and grow revenue.
Pricing

What is AskNicely?

AskNicely is an AI-powered customer experience platform that makes it easy to collect feedback, take action, and grow your business. It’s built for people-powered teams to actually see results, not just reports.

What it does

$10/month
Get started

The advantage

$10/month
Get started
Basic features
Focus areas
Prioritize CX goals for each team or location
AI-recommended, auto-assigned, trackable and measureable
Dynamic surveys
Surveys that auto-adapt questions on the fly based on goals and customer response
Trackable and measurable performance to goals, up to 130% more qualitative data without triggering survey fatigue
Praise
Celebrate standout service moments and provide positive reinforcement
Auto-curated from customer comments, aligned to focus areas
Reporting and analytics
Analytics
Basic
Advanced
Advanced
CX digests
Weekly summaries for managers
Bite-sized, delivered via email, Slack or Microsoft teams
Feedback response
Assign issues to the right team
Automated workflows + case management
Analytics & coaching
Scorecards, trends and AI-powered summaries
Personalized dashboards by team, role
Reputation management
Request and manage online reviews; track public sentiment and ratings across locations and listings
Automate review requests, testimonial collection and monitor third-party review sites
NiceAI®
Generative AI that delivers deeper insights and drives real-world improvements
Smarter CX, more useful feedback, well-equipped teams, automated review growth engine
Ask NiceAI®
Understand and act on customer feedback using conversational AI
Skip digging through data - ask directly for reports, custom graphs, and insights in real time

Basic

Popular
$96/year
Basic features for up to 10 users with everything you need.
Get started

Business

$192/year
Advanced features and reporting, better workflows and automation.
Get started

Enterprise

$384/year
Personalised service and enterprise security for large teams.
Get started
Overview
Basic features
Users
10
20
Unlimited
Individual data
20GB
40GB
Unlimited
Support
Automated workflows
200+ integrations
Reporting and analytics
Analytics
Basic
Advanced
Advanced
Export reports
Scheduled reports
API access
Advanced reports
Saved reports
Customer properties
Custom fields
User access
SSO/SAML authentication
Advanced permissions
Audit log
Data history
Features

Multi-channel surveys and feedback collection

Keep your finger on the pulse of satisfaction and loyalty in real time. Create surveys in our easy-to-use survey builder, use a CX template, or use AI to dynamically personalize every survey instantly. Sync feedback directly with your customer service platform, CRM, and other tools to keep data connected.
Send surveys via email, SMS, and in your apps
NPS, CSAT, 5-star, eNPS, custom surveys, and more
Collect feedback automatically with scheduling and event-based triggers
Get started
Learn more
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Features

Insights you can actually use

Turn raw data into AI-powered insights that improve customer experience and loyalty. Visualize trends from NPS, CSAT, and beyond. Prevent churn and grow by identifying key drivers of satisfaction, and get specific actions tailored for individual locations and employees.
Integrates with customer service platforms, CRMs, and more
You ask the question, generative AI delivers the data
Instantly visualize trends, performance, and churn drivers
Get started
Learn more
Features

Built for multi-location service businesses

From the C-suite to the frontline, AskNicely’s real-time insights drive improvement at every level and every location. Automatically highlight specific to-do's that will turn inconsistent service into wow-worthy experiences everywhere. 
Real-time dashboards track feedback and analyze trends for all locations and teams
See all your data in one place - your CX mission control
AI identifies focus areas and gives teams specific, individualized improvements
Get started
Learn more
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Dashboard mockup
Features

Motivate exceptional customer experiences

The secret to stellar customer experience? Your frontline. AskNicely finds location- and employee-specific focus areas to drive growth. Celebrate individual and team wins and surface opportunities for staff improvement.
Personalized employee dashboards and digests keep CX top of mind for everyone
Surveys adapt in real time to location-specific focus areas
Reward your team for delivering awesome service with built-in shoutouts
Get started
Learn more

Cinch increased their NPS from -13.7 to over 40

Read the full story >
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Here’s what happens when you
AskNicely

Arvind D
DUCA Financial Credit Union
AskNicely exceeded our expectations in delivering actionable insights swiftly.
‍
James K
Healthie
AskNicely has become an essential tool in our retention strategy.
‍
Michael B
Cinch Home Services
We can resolve issues quickly and make sure negative feedback is always addressed.
‍
Rhiannon L
Infrabuild
AskNicely’s Dynamic Surveys ensure our teams go into customer follow-ups fully informed.
Craig S
URComped
We've gotten a ton more Google reviews thanks to AskNicely.
‍
‍
Chris L
Jetstar Airways
The ability to see real-time customer feedback allows our crew to adjust their approach immediately.
Rhiannon L
Infrabuild
The insights from NiceAI helped us save hours of manual analysis.
‍
Wayne P
Debitsuccess
Our team leads actually compete to get to the top of the AskNicely leaderboard.
‍
Chris W
New Zealand Home Loans
AskNicely gave us the power to understand where the gaps were.
‍
Support

Frequently asked questions

Everything you need to know about the product and billing.
How is AskNicely different from other feedback platforms?
Most platforms stop at data collection and dashboards. AskNicely goes further by aligning every survey, insight, and customer comment with what your team is working on right now—like “scheduling,” “friendliness,” or “speed.” AskNicely updates surveys automatically, prioritizes what matters most, and nudges the frontline with clear next steps and instant recognition. No spreadsheets, no guesswork, no friction.
Who is this for?
AskNicely is designed for service businesses that:
‍
- Have a distributed frontline team
- Struggled to act on customer feedback consistently
- Have tried traditional CX programs that didn’t stick
- Are ready to try something simpler, smarter, and more effective

Whether you're leading operations, customer experience, marketing, or service quality, this is built for you.
How fast can we get started?
You can be up and running in days, not months. Most customers are sending surveys in days and have fully onboarded their teams in less than a month.
Can I customize the surveys for my business or locations?
Absolutely - that’s the whole point. With AskNicely:
‍
- Surveys adapt by location based on each team’s focus
- You can set priorities at the head office or frontline team level
- Your teams get the feedback they actually need, in the language that matches their work
‍
No more one-size-fits-all questions. Other customers who have implemented this approach have seen the volume and quality of their qualitative feedback jump over 130%.
What kind of results should we expect?
Teams using AskNicely have seen:
‍
- Increased employee engagement and ownership
- Higher survey response rates and richer qualitative feedback
- Rapid improvement on key CX drivers within weeks
- More frequent praiseworthy moments and fewer missed opportunities
- More online reviews and higher ratings and scores
‍
It’s not magic. It’s just feedback that works.
What is NiceAI®?
NiceAI® removes the delay between customer insight and action. Rather than building reports or creating custom charts, managers simply ask a question and get clear answers, supporting visuals, and a practical action plan they can use immediately.

Because NiceAI® is trained on your customer data, survey feedback, and online reviews, every answer is grounded in real customer context. It’s secure, accurate, and actionable.

No analysts. No exporting to external AI tools. Just smarter decisions in seconds. Learn more.
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