NiceAI®

Generative AI for deeper insight and real action

Personalize every survey, prioritize what matters most, and improve customer experiences faster across every location.

Features

From feedback to forward motion

NiceAI® turns customer signals into clear direction. Instead of reading reports and chasing trends, your team can ask questions, see what’s changing, and know exactly what to do next.

Insight at the speed of conversation

Stop waiting for dashboards to load or analysts to interpret results. Ask a question in plain language and get instant answers, dynamic charts, and clear explanations across surveys, reviews, and locations.

Focus on actions that delight customers

NiceAI® highlights the issues that matter most and guides teams toward the next best action. Cut through the noise, prioritize the right improvements, and recognize the people delivering standout experiences.

Smarter surveys, richer feedback

Every interaction earns better insight. Dynamic Surveys adapt in real time so customers only answer what’s relevant to their experience, helping you capture more meaningful feedback with no added friction.

See risks before they become churn

NiceAI® continuously monitors customer sentiment, spotting emerging problems early and suggesting follow-up responses so you can fix issues faster.
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Features

Ask NiceAI®

Turn customer feedback into answers instantly. Ask plain-language questions, then watch as NiceAI® analyzes data across surveys, reviews, and locations to surface insights, guide action, and orchestrate AI agents.
Ask questions of your customer data in natural language
Instantly visualize trends, CX performance, and drivers of churn
Explore insights through dynamic charts and on-the-fly analysis
Dashboard mockup
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Features

Dynamic Surveys powered by NiceAI®

Survey customers at the moments that matter. Dynamic Surveys adapt in real time based on who the customer is, what they've experienced, and how they respond. Every question feels relevant and yields better insights.
Automatically tailor questions using customer context
Reduce survey fatigue with personalized, highly relevant questions
Capture 3x the amount of feedback without increasing effort
Features

Focus Areas and Shoutouts powered by NiceAI®

Turn feedback into follow-through. Focus Areas prioritize the issues that have the biggest impact on customer experience, while Shoutouts make it easy to recognize top performers across teams. Stay aligned on what to fix next and who to celebrate.
Automatically highlight the CX issues that deserve attention
Keep teams focused on progress, not noise
Reinforce great behavior with timely recognition
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Dashboard mockup
Features

AI Insights powered by NiceAI®

Stop sifting through data. NiceAI® continuously analyzes feedback across locations and channels to explain what's changing and why, so your teams know where to focus right now.
Detect issues earlier (while they're still easy to fix!)
Understand the reasons behind shifts in CX performance
Spend less time analyzing and more time improving
Features

Performance leaderboards

Close the loop with customers faster with workflow automation that streamlines management of feedback responses. Turn detractors into your biggest fans. 
Automatically send responses or trigger other actions based on your criteria
Add follow-up emails, staff task creation, or issue escalation triggers to workflows
Accelerate response times to fast-track customer loyalty 
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Features

Presentation-ready reports

Track compliance with SLAs directly in AskNicely. Each point of feedback is logged in and monitored from a real-time dashboard, so everyone knows exactly where things stand.
Input your SLAs once, track progress long-term
Monitor feedback from initial receipt through to resolution
Connect the tools you already use with 100+ integrations
Features

Integrations

No need to worry - AskNicely fits right in with your current workflow and tech stack. We’re in the business of creating better customer experiences, after all!
Enable personalized follow-ups in workflows by connecting with your CRM
On which integrations are relevant and why...
And this is probably the link to the integrations page...
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Dashboard mockup
Features

Conversational style surveys

Providing feedback shouldn’t be a chore for your customers. Beautiful surveys that engage customers through a conversational and personalized approach that is designed to reduce survey fatigue and increase the quality of insights gathered.
Filter, export, and drilldown on the data quickly
Save, schedule, and automate reports to your inbox
Connect the tools you already use with 100+ integrations
Features

Multi-channel feedback collection

Collect feedback from customers using email, SMS, or embedding surveys on your website, mobile app or in-store kiosk.
Filter, export, and drilldown on the data quickly
Save, schedule, and automate reports to your inbox
Connect the tools you already use with 100+ integrations
Dashboard mockup
Dashboard mockup
Features

Survey builder

We make it simple and fast to create best in class NPS, CSAT and 5 star surveys, without needing to be an expert. Select from a range of question types or choose from our expert-written survey templates that you can easily customize.
Filter, export, and drilldown on the data quickly
Save, schedule, and automate reports to your inbox
Connect the tools you already use with 100+ integrations

What could you do with NiceAI®?

Let us show you how thousands of service businesses understand and improve CX faster with AI.

Our customers know what their customers are thinking

Here's what happens when you AskNicely
“AskNicely has revolutionized the way we collect feedback from clients. Previously we had sent out traditional surveys which are so easy to forget about or not respond timely to. With AskNicely, it's live and constantly updating, and the responses can be automated, so you never forget to thank anyone, or ask them for more feedback. We also have the TV screen displaying live results in the office, which has created some nice competition.”
Rebecca Steele
Director, AES International
“The platform's intuitive interface and customizable surveys made gathering insights a breeze, and the real-time feedback alerts empowered us to address concerns swiftly. AskNicely's NPS tracking and robust analytics have become invaluable tools for measuring customer loyalty and steering our business toward continuous improvement.”
Dante Becerra
Technical Support Engineer, Softserve
“With AskNicely we saved a lot of resources and customers are happy since the survey takes not even a minute. We can now focus on problem-solving rather then data collection.”
Henrik Brandt
Manager, Aftersales Continental, ANCA Europe GmbH

Get started today!

Let us show you how thousands of services businesses improve CX and foster loyalty with customer feedback management.
What is NiceAI and how does it relate to AskNicely?
NiceAI is the generative AI engine built into the AskNicely platform. It powers features like Dynamic Surveys, Focus Areas, Shoutouts, AI Insights, and the Ask NiceAI conversational interface. NiceAI is not a separate product, but is integrated directly into AskNicely to help you get deeper insight and take faster action on customer feedback.
What is Ask NiceAI?
Ask NiceAI is a conversational interface that lets you ask questions of your customer data in plain language. Instead of building reports or waiting on analysts, you can ask a question, like "How has CSAT trended at our Austin location this quarter?" and get instant answers with dynamic charts and clear explanations.
How can conversational AI help me get more value from my customer feedback data?
Conversational AI lets you interact with your CX data the way you'd talk to an analyst. You can ask a question in plain language and get an immediate answer with supporting visuals. Instead of waiting for scheduled reports or learning complex BI tools, CX leaders can explore trends, compare locations, and investigate score changes on the fly. This makes feedback data accessible to everyone who needs it, not just the people who know how to build dashboards.
What are Dynamic Surveys and how are they different from regular surveys?
Dynamic Surveys adapt in real time based on who the customer is, what they've experienced, and how they respond. Instead of sending every customer the same static set of questions, each survey is personalized so only relevant questions are asked. This reduces survey fatigue and helps you capture more meaningful feedback without increasing effort for your customers.
How does NiceAI work across multiple locations?
NiceAI is built for multi-location service businesses. You can drill down by any custom field (e.g., location, region, team, or individual employee) to compare performance, spot trends at specific branches, and understand what's driving differences in customer experience across your organization.
How does NiceAI help my team know what to focus on?
NiceAI includes Focus Areas, which automatically highlight the CX issues that have the biggest impact on customer experience. Instead of sifting through all your feedback manually, your teams see a prioritized view of what needs attention. Shoutouts complement this by making it easy to recognize top performers, reinforcing the behaviors that drive great experiences.
Can NiceAI help detect problems before they lead to churn?
Yes. NiceAI continuously monitors customer sentiment and flags emerging issues early, while they're still easy to fix. It also suggests follow-up responses so your team can act quickly, turning potential detractors into satisfied customers before small problems become bigger ones.
What should I look for when evaluating AI tools for customer experience management?
Focus on how accessible the AI is to branch managers, regional directors, frontline team leads. The best AI tools for CX let non-technical users ask questions in natural language, work across multiple feedback sources and locations, and connect insights directly to actions. Also look for transparency: can the tool explain how it arrived at an insight, and does it let you drill into the underlying data?

Want to see how feedback can drive earned growth?

Let us show you how thousands of services businesses simplify customer experience management.
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